The essential annual conference and exhibition dedicated to DVB standards and their implementation

DVB World 2012

International Conference & Exhibition
Rome, 12-14 March 2012

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Day 1 - Monday 12th March

Pre-conference Masterclass:
UHDTV and 3DTV: Battle of the Giants? David Wood (EBU) & David Daniels (BSkyB)

12:00 - 13:00

Conference Registration
Delegate registration, coffee and sandwiches

Keynote Session
Chair: Helmut Stein (Chair DVB Promotions and Communication Module)
13:00 - 13:05

Opening Remarks
Helmut Stein

13:05 - 13:15

Chairman's Address
Phil Laven (Chair DVB Project)

13:15 - 13:50

Keynote Address - Future Shock Now
Where once we had clear lines of delineation between businesses like television, publishing, and communications – we now have “convergence” – the lines are blurring, and we are drowning in a sea of data. What will be the impact of these seismic shifts over the next decade?
This discussion will focus on significant trends in technology evolution – touching on the innovation train, digital inclusion and advancements in the reuse of spectrum to achieve it, and share ideas about the new opportunities these changes will enable.
Dan Reed (Microsoft)

Flagship Session
Chair: Helmut Stein (Chair DVB Promotions and Communication Module)
13:50 - 14:20

Multi-Room & Multi-Screen TV
Tablets, smart phones and apps are rapidly changing the way we consume video and have led to innovative second screen services. But how much longer can the TV call itself the 'first screen'?
Stefan Jenzowsky (Siemens)

14:20 - 14:50

The End of the Analogue TV Era: Germany Goes Digital
On April 30 all German broadcasters will terminate analogue TV transmissions via satellite. What is the strategy to convert almost 3 million homes within 16 months? What impact is there on the industry?
Wolfgang Elsaesser (Astra Germany)

14:50 - 15:30 Coffee, Networking and Exhibition
15:30 - 16:00

Singapore's DVB-T2 Trial
After adopting DVB-T in 2007, Singapore conducted an outdoor, indoor, portable outdoor and mobile DVB-T2 trial in 2011. What were the findings of the trials conducted in such a highly built-up environment?
Tan Sze Siang (Media Development Authority (MDA) Singapore)

16:00 - 16:30

About the In-Vehicle Usage of Digital TV
Digital TV has been an integral part of entertainment systems in premium vehicles for many years. What are the technical obstacles and automotive constraints when designing and implementing in-car TV?
Bertram Hock (BMW)

16:30 - 17:00

DVB in Italy: 20 Years of Success
Italy has brought forward many successful DVB member companies and a thriving digital TV industry; An overview of DVB technologies, digital TV consumption and spectrum and energy management in Italy.
Alberto Morello (RAI)

17:45 - 00:00

DVB World Evening Event & Networking Dinner
Now that you've heard all about Italian TV, it's time for some Italian history! Join us at the hotel entrance at 17:45 for a bus tour of Rome, followed by drinks, food and entertainment at 19:30 at the hotel.


Day 2 - Tuesday 13th March
DVB Today Session - DVB's Efficient Standards
Chair: Ulrich Reimers (Chair DVB Technical Module; Technical University Braunschweig)
09.00 - 09:15

Chairman's Introduction

09:15 - 09:40

DVB-T2 in Africa
Just one year after learning how the Southern African region selected DVB-T2 as its DTT standard, we will now hear how one of the world's largest DVB-T2 networks is already being deployed across Africa.
Gerhard Petrick (MultiChoice)

09:40 - 10:05

DVB-T2 in Sweden
The Nordic countries have always been early adopters and deployed DVB-T2 soon after the first launch in the UK. How have the DVB-T2 and earlier DVB-T deployments fared and what can other countries learn?
Lars Backlund (Teracom)

10:05 - 10:30

CI Plus: Enabling 'Diagonal' Markets and the Future DVB CI Plus V1.4
CI Plus enables consumer access to Pay TV Services from horizontal market consumer electronics devices such as iDTV's. What new features can we expect when DVB publishes version 1.4?
John Adam (CI Plus LLP)

10:30 - 11:10

Coffee, Networking and Exhibition

11:10 - 11:35

Going Deeper into 3DTV
Since DVB World 2010, there's a lot to report about 3DTV: Work on the DVB-3DTV Phase 2 specification has started, we are gaining knowledge about 3DTV and when and where there can be eye discomfort.
David Wood (EBU, Chair DVB CM-3DTV)

11:35 - 12:00

The Hybrid Landscape
What does Hybrid TV really mean? What hybrid services, products, technologies and standards are currently available and how will hybrid TV change and impact the roles of the various market players?
Klaus Illgner (IRT)

12:00 - 12:25

Broadband Media Delivery: Italian Platform Goes OTT
How do the DVB-GEM hybrid and OTT solution, DVB-3DTV with 2D backward compatibility, application security and other systems all come together in the Italian platform specifications and services?
Marco Pellegrinato (Mediaset)

12:25 - 14:00

Networking Lunch and Exhibition

Spectrum Session - DVB & Spectrum Efficiency
Chair: Phil Laven (Chair DVB Project)
14:00 - 14:10

Chairman's Remarks

14:10 - 14:35

The Development of UHF Spectrum Strategy
Since the launch of colour TV in the sixties, the UHF band has been broadcast TV exclusive. How does the UK approach the technical and policy challenges in the increasingly competitive fight for spectrum?
Greg Bensberg (Ofcom)

14:35 - 15:00

Spectrum for Mobile Broadband
The mobile telecom industry is now starting to use the first UHF Digital Dividend for mobile broadband. What has been achieved in Germany, what's next and how much future demand can we expect?
Thomas Konschak (Deutsche Telekom)

15:00 - 15:25

The Future of Broadcast Television: Global Collaboration
The Future of Broadcast TV (FOBTV) initiative recently kicked off its global collaboration in Shanghai. How will a common DTT standard secure the future of terrestrial TV and the spectrum it requires?
Mark Richer (ATSC)

15:25 - 16:05

Coffee, Networking and Exhibition

16:05 - 16:30

Dynamic Broadcast – A New Approach to Better Spectrum Usage
Is there an alternative to auctioning off digital TV spectrum or using White Spaces to manage scarce spectrum? How can one dynamically use the same spectrum in both the mobile and broadcast networks?
Ulrich Reimers (Chair DVB Technical Module; Technical University Braunschweig)

Spectrum Panel Discussion
Moderator: Phil Laven (Chair DVB Project)
16:30 - 17:30

The session's presenters will discuss the pros and cons of the various solutions for optimizing the use of spectrum and the increasing demand for higher quality video reception and mobile data.


Day 3 - Wednesday 14th March
Green Future Session - DVB & Energy Efficiency
Chair: Peter Siebert (Director DVB Project Office)
09:00 - 09:10 Chairman's Remarks
09:10 - 09:35

Ecodesign and Energy Labelling Regulatory Frameworks in the EU
Product labelling is an effective tool to inform consumers about the environmental impact of products. What is the status and result of the 2005 EU Ecodesign Directive and what is next?
Adam Romanowski (EU)

09:35 - 10:00

The Global Carbon Footprint of Mobile Communications
The mobile carbon footprint is expected to triple in the coming years. What parts of this system are the major CO2 contributors and what is the correlation between spectral, energy and financial efficiency?
Albrecht Fehske (Vodafone Chair, TU Dresden)

10:00 - 10:25

Beyond Standards: Equipment for Green Broadcast
How does the DVB-T2 standard contribute to Green Broadcast? Is equipment with low power consumption the key to Green Broadcast?
Stefan Wallner (Harris)

10:25 - 11:05 Coffee, Networking and Exhibition
11:05 - 11:30

Energy Efficient Receivers
With massive deployment numbers, receivers account for the majority of energy consumption by digital TV. How does smart chipset design increase functionality, yet decrease consumption?
Juan Jose Gavilan (ST Microelectronics)

11:30 - 11:55

Energy Consumption of Television Sets
With ever-increasing TV sizes, energy consumption also tends to increase. How can new regulations, labels and display technologies help consumers increase their TV size, yet decrease their energy bill?
Rudolf Eyberg (Panasonic)

11:55 - 12:20

Dynamic Broadcasting & Energy Efficiency
DTT receivers are increasingly connected to the Internet, allowing to dynamically manage network and energy resources. How can one set up such a network and what are the first simulation results?
Pablo Angueira & Javier Morgade (Bilbao Faculty of Engineering, University of the Basque Country)

Conference Wrap-up
12:20 - 12:40

Conference Wrap-up
Phil Laven (Chair DVB Project)


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